Email Developer

About the role

We are looking for an Email Developer to build HTML email templates and deploy personalized campaigns for enterprise loyalty clients.

The mandatory requirements are 2+ years of experience in email development or campaign execution, HTML and CSS for email and web standards, experience with an enterprise ESP or CRM platform, and an upper-intermediate English level.

Must haves

• 2+ years of experience in email development, marketing operations, or digital campaign execution
• Hands-on experience with HTML and CSS for email, including cross-client rendering
• Experience with at least one enterprise campaign platform — Salesforce Marketing Cloud preferred
• Foundational understanding of journey orchestration — able to build single and multi-step automated flows, triggered sends, and entry/exit criteria within a campaign platform
• Familiarity with campaign automation concepts: event-based triggers, lifecycle programs, re-engagement flows, and scheduled vs. triggered deployment
• Understanding of A/B and MVT testing mechanics — able to configure test variants, split audiences, and execute test sends according to a defined test plan
• Understanding of audience segmentation, targeting logic, and data-driven personalization
• Strong attention to detail; proactive about catching discrepancies before campaigns go to QA
• Clear communicator — able to flag issues and ask the right questions before builds begin
• Bachelor’s degree or equivalent experience
• Upper-intermediate English level.

Nice to haves

• Experience with Litmus, Email on Acid, or equivalent rendering test tools
• Familiarity with AMPScript, SQL, or other scripting/query languages used in campaign platforms
• Experience with additional ESPs such as Adobe Campaign, Braze, Iterable, or Marketo
• Knowledge of dynamic content and conditional content logic within campaign platforms
• Exposure to multi-channel or cross-channel campaign orchestration (email + SMS, push, or direct mail)
• Experience using project/workflow management tools such as Workfront or Jira

What you will do

• Develop and maintain HTML/CSS email templates — ensuring accurate rendering across devices, email clients, and platforms
• Build reusable modular components and adapt client-specific templates to campaign requirements
• Test email rendering across clients and devices using tools such as Litmus or Email on Acid
• Build and deploy outbound campaigns (primarily email) in Kobie-hosted platforms and client campaign management systems including Salesforce Marketing Cloud
• Configure journey logic, audience segmentation, targeting rules, and suppression lists per campaign specifications
• Implement dynamic content, personalization tokens, and promotional offer logic according to strategy requirements
• Own the final deployment step for all assigned campaigns — ensuring accuracy and on-time delivery
• Execute A/B and multivariate (MVT) test configurations according to defined test plans
• Coordinate asset handoffs with Campaign Managers and content partners; flag dependency gaps proactively
• Document execution best practices and maintain build standards within the Development pillar
• Follow platform tooling standards and governance guidelines established by Campaign Management

Perks

• Growth without limits: build your skills through mentorship, internal TechTalks, challenging projects, and a dedicated annual learning budget
• Competitive compensation: get recognition that reflects your skills and impact, with regular performance and compensation reviews
• Flexibility: work 100% remotely with flexible hours that support focus, autonomy, and a healthy work rhythm
• Meaningful, modern projects: build impactful products using modern technologies alongside global teams and leading brands
• Collaborative culture: join a supportive environment with zero micromanagement where ideas are welcomed and contributions are recognized
• Well-being & support: access local well-being programs and people-focused support tailored to your location

Have any questions?